Pioneering an industry.
Branding
Print design
Web design
Boral Resources
Concept
Design
Art Direction
Coal combustion products are of the earth, literally. So we built the Boral Resources brand from a firm foundation.
Grounded by a single color and a classic design grid, Boral Resources fully embraces simplicity and clarity with nuance that just isn’t seen elsewhere in the industry. Every aspect of the brand is streamlined and modernized, from crisp typography to stark black and white photography to the bold use of the Boral green.
Fly ash, pozzolans and aggregates aren’t sexy. Dealing in them is dirty business. But Boral Resources transforms these byproducts into new construction material technologies. You could say they raise real solutions from the ashes of coal combustion.